Tuesday, January 01, 2013
Our Slogan for 2013
Clara Peller instantly reminded us that Wendy's had meatier hamburgers and my catch phrase will instantly remind you what to do next.
I didn't come up with the catch phrase. I heard it at Mass on Christmas Eve. Old Father Tom has a slow cadence to his speech and I was having a difficult time following what he was getting at until he launched into a little story.
The story was about the traditional Mexican Christmas pageant, the Posada (Spanish for "lodging"), which involves re-enacting the Miraculous Birth of Our Savior. During this extravaganza with lots of little children acting out all the parts, there are four inns at which Mary and Joseph seek refuge when they arrive in Bethlehem. The first three innkeepers turn the couple away and the fourth lets them into the stable.
But in this story, during one such dramatization, the actors playing Mary and Joseph must have been particularly great, because after they had been sadly turned away from The Bethlehem Arms and the Holy Land Motel, little innkeeper #3 broke down. When the weary Joseph asked if there was any room at the Inn, Innkeeper #3 blurted out, "Oh, what the heck, come on in!"
Isn't that a great catch phrase? It covers everything! From the Good News of Salvation itself, to charitable works to opening your heart, "Oh, what the heck, come on in!"
We should have T-shirts and coffee mugs made for the gift shop.